Healthcare workers receive thank you call from COVID patient in ad from rideshare brand DiDi

Healthcare workers on the way to work with DiDi receive a thank you call from a recovered COVID-19 patient in a new campaign from the rideshare company.

The ‘Hero’ campaign, created by We Are Social, has been launched to promote the new DiDi Hero service, which offers healthcare workers half price trips.

Douglas Toy, head of marketing at DiDi Australia, said as the campaign continues, more messages of thanks will be spread to healthcare workers.