News

The ads of the Super Bowl

Miranda Ward

February 2, 2015 1:10

Today the US celebrated one of the biggest sporting events on earth, the Super Bowl XLIX, with the eyes of the advertising world moving to the ad breaks with up to $4m being shelled out for a single minute of airtime.

The Hallway’s creative partner Simon Lee and Naked Communications CEO Carl Ratcliff and senior strategist Craig Adams joined Mumbrella for a live blog running the rule over the best creative campaigns as they happened.

Scroll down below to find all the ads from advertisers as diverse as McDonald’s, Clash of Clans, Victoria’s Secret, Fifty Shades of Grey, and Loctite. Some of them were pretty memorable.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Miranda Ward worked for Mumbrella from 2013 to 2017, eventually becoming deputy editor. Miranda joined Mumbrella in September 2013 from Sky News.

Topics

ads Carl Ratcliff creative Naked Communications Simon Lee sport Super Bowl

1 COMMENTS

Tin 2 Feb 15

The McD’s ad. Yeah, there’s going to be naysayers but I kinda like the feel-good aspect of it.

User ID not verified.

Latest

Two strong hearts: SCA baits ARN with new Heart Network

ARN makes key appointments ahead of upfront

Who Gives A Crap moves global marketing team to Australia

The data miners take an L

'Alive, connected and unscripted': Why brands must become the patrons of live experience

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

First Name*

Last Name*

Email*

Position*

Industry sector*

Location*

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.