Simone Bartley and Gary Hardwick behind new full-service agency Together Co

the founder of Together Co: (l-r) Gary Hardwick, Simone Bartley, Matt Berriman

the founder of Together Co: (l-r) Gary Hardwick, Simone Bartley, Tim Berriman

Former Saatchi & Saatchi Sydney CEO Simone Bartley and Ikon Communications co-founder Gary Hardwick are two of the high-profile names behind a new full-service agency with bases in Sydney and New York.

The new agency Together Co is an amalgamation of Hardwick’s Ikon3 business, Bartley’s We Think consultancy and Tim Berriman’s content creation agency Viscious, and will offer a “new model” for full-service agencies.

Hardwick told Mumbrella: “Clients are looking for change. Marketers are struggling with a lot of difference agencies. By bringing together three highly specialist agencies with their own unique USPs into one proposition.

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