Stellar wins the communications account for hair and beauty brand True Me

Communications agency Stellar has announced it has won two new clients, including hair and beauty brand True Me.

The agency’s remit includes marketing strategy development, content creation and strategy, paid digital, social and publicity, including influencer programs.

Stellar has won the communications account for beauty and hair brand True Me

Stellar co-owner and director, Hayley Cole, said in a statement: “It’s not every day that you have the opportunity to build a brand from its infancy and work with a business that entrusts you wholeheartedly as part of its team. We are delighted to be on the journey with True Me and look forward to sharing its story with Australia.”

True Me founder, Leonie Whatling, said: “Finding the right team to understand and represent your brand is tough, but from the first time we sat down with Hayley and Gabby we knew we had found a match made in heaven. The whole Stellar team are passionate, dedicated, thoughtful, inventive and generous. They understood our brief, came up with a clear strategy and implemented it quickly and effectively. They have gone above and beyond to champion our brand and put heart and soul into everything they do. We are thrilled to have Stellar as part of the true me team.”

In May, the agency underwent a rebrand, which saw it introduce four different divisions of the business: communication, studio, social and connex.

Stellar has now announced the first client for the connex division, Hasting People, a specialty hospitality and leisure recruitment company. Under its remit Stellar will be launching a networking event for the hospitality industry called ‘Hastings Connect’.

Additionally, Bedding manufacturer A.H Beard has expanded its relationship with Stellar to now include digital marketing and communications, content creation and social media.

Stellar co-owner and director, Gabrielle Sigelksi, said: “As A.H. Beard celebrates its 120th year, it’s an exciting time to be working with the team on its business evolution and taking their communications strategy forward in the digital world with a renewed focus on direct consumer conversations.”

Recently, the agency added Ritual and GAP Drinks to its client list, and won project work for M&L Hospitality and Kogarah Clubhouse.

Zoe Wilkinson

Zoe Wilkinson was a reporter at Mumbrella and the producer of the Mumbrellacast from March 2019 to May 2021.

topics A.H. Beard Gabrielle Sigelks Hasting People Hayley Cole Leonie Whatling PR public relations Stellar True Me

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