F.Y.I.

Yahoo Identity Solutions launches for CTV environments

April 22, 2024 8:33

Yahoo Advertising is rolling out Yahoo Identity Solutions “for connected TV (CTV) environments, including Paramount”, effectively making Next-Gen Solutions and Yahoo ConnectID products available for CTV buys via Yahoo DSP.

The announcement:

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Topics

Elizabeth Herbst-Brady Leo O'Connor Yahoo Yahoo Advertising Yahoo Identity Solutions

1 COMMENTS

Anonymous 28 Apr 24

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Yahoo Identity Solutions launches for CTV environments

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