The opposite of social media PR
While Dr Mumbo wasn’t entirely surprised to hear that when consumer body Choice tested a magic treatment to waterproof mobile devices it wasn’t entirely a success.
As in, the devices protected by Liquipel died.
So good so predictable.
But not what came next…
Liquipel has tweeted a link to Choice’s video.
Dr Mumbo suspects they didn’t bother to watch the video before tweeting…
Outstanding.
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Haha textbook!
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Theyre trying to backtrack on Twitter now. A bit of jargon and going on about their “terms of use” and “guidelines” as to why the review didn’t work. I think it’s plain to see – it DOES NOT WORK!
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