AiMCO unveils salary benchmarks for influencer industry
The first-of-its-kind salary benchmarking guidelines for Australia and New Zealand’s growing influencer industry has been unveiled on Tuesday morning, created by the Australian Influencer Marketing Council (AiMCO).
The guidelines span across commercial, technology and product roles, with salary expectations across the board, including for C-suite roles, via AiMCO’s ‘Creator Economy Salary’ report, created in collaboration with recruitment and business agency The Expand Group.
The report also includes benchmarks for staff retention and training.
