Bowel bemoans that no-one’s listening in campaign which urges Aussies to ‘Give a $#*!’ about cancer

A human bowel is distressed that no-one is listening to its message about being Australia’s second-deadliest cancer, in a campaign by Cox Inall Change.

Created using CGI, a transparent human with the voice of UK comedian Bill Bailey talks about how the heart gets all the credit for keeping the body alive but it is the bowel that has to take the trash out every day, and nobody cares.

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