Opinion

The new Seachange is a sad case of Zombie TV: when your favourite programs come back from the dead 6

Where ‘woke’ came from and why marketers should think twice before jumping on the social activism bandwagon 12

Building relationships based solely on price will never lead to growth 2

When schmoozing the PM gets you a black eye 3

To prevent our democracy from being hacked, we need to be transparent and accountable 3

The production pitch process is broken 14

On an average day, only 1% of Australian news stories quoted a young person. No wonder so few trust the media 7

What Australian publishers can learn from The Athletic and why I’m willing to pay for it 7

Don’t panic: Facebook’s new ‘clear history’ tool won’t spell doom for digital marketers 1

More streaming services could change what we watch on TV and how we watch it 4

Dear adland: Talking about the industry’s mental health is no longer enough, it’s time to take responsibility 25

Shoving a sock in it is not the answer. Have advertisers called time on Alan Jones? 10

The end could be nigh for Netflix 49

Voluntary virtue is never enough: The Business Roundtable’s statement is flawed, vague and patronising 2

With its post-Ooshies Discovery Garden campaign, Woolworths may have outsmarted us all 18

Advertisers need to act now in response to the ACCC’s Digital Platforms Inquiry 2

It will be money, not morality, that finally turns the tide on Alan Jones 14

Alan Jones has a problem with women, and we don’t care 103

Regulating Facebook, Google and Amazon is hard given their bewildering complexity 1

Coles’ and Woolworths’ collectables campaigns are a reminder to stop the greenwashing 19

Stan is Nine’s $800m asset, and should partner with Disney on an ad-funded tier to transform media 15

$127m or $1b? The billion dollar BVOD ambition question 5

The Great Hack is a timely reminder: We didn’t learn anything from Cambridge Analytica 1

Why investigative reporting in the digital age is waving, not drowning 1

Adland needs to be less serious about serious issues 10

Why Facebook’s new ‘privacy cop’ is doomed to fail

Perfectionism is destructive to the PR industry 15

Taking time away from my career to care for my kids has made me a better leader 4

I wrote the Facebook My Screen report – this is the story behind it 42

Media watchdog’s report into Christchurch shootings goes soft on showing violent footage

Masterchef has a lot of work to do to recover from losing its three hero ingredients 4

Losing Matt, Gary and George is what Masterchef needed to become as diverse as the food it celebrates 14

Instagram removing likes is about money, not mental health 42

What’s not to like? Instagram’s trial to hide the number of ‘likes’ could save users’ self-esteem

Ten’s support of George Calombaris is a cop out, and undermines the very show it’s seeking to promote 46

It’s time to stop talking about spin… please 3

Good riddance to Instagram likes: Now brands can focus on real marketing 3

Netflix stock is down – however it has a ‘problem’​ its competitors would love to have 5

Letting go of tradition will move Aboriginal tourism forward 7

No, technology won’t transform your business 3

Most adults have never heard of TikTok. That’s by design 3

In defence of working at agencies 11

Learning from my biggest fuck ups: believing my own bullshit, selling my soul, and lying to myself 31

It’s time to stop undervaluing social media managers 16

Achieving work/ life balance in ‘madtech’ is difficult but essential

All the hype around Libra is a red herring. Facebook’s main game is Calibra 2

Long-form video is making a comeback, but not as we know it 5

Choosing the right words can shape a crisis 2

‘Middle Australia’ is fictitious, and failing marketers 7

Getting out of liquor and pokies will cost Woolworths, but deliver lasting benefits 14

Parliamentary press freedom inquiry: letting the fox guard the henhouse 1

The Australian TV industry needs to ditch the Logies ASAP 46

Agencies shouldn’t white label 19

When it comes to sports marketing, Australia isn’t competitive enough 5

Banning anonymous comments won’t make the internet better 10

Can you be liable for defamation for what other people write on your Facebook page? Australian court says: maybe 3

Explainer: What are the media companies’ challenges to the AFP raids about?

Media chiefs unite on press freedom, but will it result in any action?

One year on, the GDPR has had a small legal impact, but a huge consumer impact 1

The five biggest mistakes I’ve made in 21 years of owning an agency 11

BWS’ Dry July stunt is menacing, desperate marketing 34

It’s time for publishers to stamp out anonymous trolling, the coward punches of public debate 102

Go Fund Me made a big mistake deleting Israel Folau’s fundraiser 114

I want to train you in mental health first aid for free. Our industry needs it 20

CSR begins with men growing a conscience 36

Diversity in the media is vital – but Australia has a long way to go

A tribute to WIN’s Orange and Wagga newsrooms, from the journo who set them up 6

Honesty is the best (financial advertising) policy 3

Four laws that need urgent reform to protect both national security and press freedom

Netflix is opening its first Australian HQ. What does this mean for the local screen industry? 3

Issue management is not the same as strategic planning 1

How advertising can repurpose itself to serve cities in more sustainable ways 8

Culture is my competitive advantage 16

PR agencies don’t do enough strategy 8

How to say no to emotionally draining clients 6

Advertising tracking is broken 19

I’d take a croc over a four-hour commute any day 8

Why Ten’s ditching overnight ratings 22

Media raids raise questions about AFP’s power and weak protection for journalists and whistleblowers 5

There’s a reason US sports haven’t had an Israel Folau-like scandal 12

Marketers need to listen to the silence at State of Origin 5

Facebook is now cleaner, faster and group-focused, but still all about your data

Focus groups are a waste of time and money 18

Addressable advertising may not be the best use of TV ad dollars – yet 7

There’s value in big tech watching everything we do 3

Mad Men-esque adland is murdering clients’ money with laziness 42

It’s time to rethink the idea that comms is a young person’s game 17

Our industry needs a sea change, or risks losing talent to regional Australia 11