Heart Foundation launches Coles Health Hub in partnership with supermarket and News Corp

September 28, 2020 10:01

The Heart Foundation has partnered with Coles to launch a health hub providing information, recipes, and tips on nutrition, exercise, health, and wellbeing.

The Coles Health Hub will be promoted via double-page spreads in News Corp’s Sunday mastheads until early next year. In addition to the #RejuveNation spreads, the hub will be advertised through an integrated editorial, print and digital campaign across News Corp, extending the media company’s relationship with The Heart Foundation.

Late last month, the Foundation launched its ‘Hand on Heart’ campaign, led by former Yellow Wiggle Greg Page and a cardiologist-in-training who survived a heart attack at 24-years-old.

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Brittney Rigby

Brittney Rigby was Mumbrella's deputy managing editor - news and analysis. She left Mumbrella in April 2021.