Morning Update: Twerking Turkey will give you nightmares; Beastie Boys song pulled from ad
This is our Morning Update, rounding up international media and marketing news from while you were sleeping.
AdWeek: Logo TV’s Twerking Turkey Will Give You Thanksgiving Nightmares
“Logo TV reminds its “savvy audience of gay trendsetters and straight friends who are ahead of the curve” to twerk their turkeys this Thanksgiving, but not with stuffing or ham. What’s their gripe with ham? Also, you can’t twerk something else. Twerking has to come from within. I thought everyone knew that by now. The booty-popping headstands at 1:17 cracked me up, though. And Logo TV’s Miley Cyrus gif, based off the video, is pretty ridiculous also.”
The Guardian: Glenn Mulcaire was pad £13,500 to research Bulger murderers, trial hears
“The News of the World private investigator Glenn Mulcaire was paid at least £13,500 to research the two schoolboy murderers of James Bulger the year they were to be released from prison, the Old Bailey heard.”
The New York Times: Toy Company Pulls Beastie Boys Song From Viral Video
“A San Francisco-area toy company offered an olive branch to the Beastie Boys on Wednesday, saying that it had no intentions of fighting the rap group overa popular online video that used a parody of the band’s song “Girls.” The company has removed the parody song from the video.
“We don’t want to fight with you,” the toy company, GoldieBlox, said in an open letter to the Beastie Boys. “We love you and we are actually huge fans.””
AdWeek: Gap Moves Quickly After One of Its Ads With a Sikh Model Is Vandalized
“Gap earns some serious points for its quick, classy response after Arsalan Iftikhar, senior editor at The Islamic Monthly and founder of TheMuslimGuy.com, alerted the retailer that vandals had defaced one of its NYC subway posters featuring Indian Sikh-American actor and fashion designer Waris Ahluwahlia. Hooligans changed the campaign’s “Make love” tagline to “Make bombs,” and added the slogan, “Please stop driving taxis.””
Journalism.co.uk: NRS: Telegraph most read UK newspaper website in September
“The latest combined print and website circulation figures for the UK have been released, and show that the Telegraph was the newspaper website with most readers in September.”
The Guardian: UK advertising is on the up, bust must guard against complacency
“The UK advertising industry may well be punching above its weight globally, according to Facebook executive Nicola Mendelsohn. However, she warns that the UK should be prepared to face new challenges from emerging markets.”
The Guardian: Harvey Nichols sparks Twitter buzz with tongue-in-cheek Christmas ad
“Harvey Nichols has sparked a social media buzz with its Christmas ad after launching it as a viral video.
The tongue-in-cheek ad, titled “Sorry I Spent It on Myself”, features people buying cheap presents such as paper clips and toothpicks because they splurged on gifts for themselves.”
Miranda Ward worked for Mumbrella from 2013 to 2017, eventually becoming deputy editor. Miranda joined Mumbrella in September 2013 from Sky News.
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Beastie Boys
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Glenn Mulcaire
Harvey Nichols
Morning update
News of the World
phone hacking
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turkey
Twerking
