Twitter extends video ads to all advertisers

Social media platform Twitter has extended its in-stream video ads to all advertisers this morning.

The feature, which puts pre-roll ads on users’ Twitter feeds, has been previously available to Twitter’s premium advertisers, but will now be opened up to all marketers using the service.

Twitter Australia boss, Suzy Nicoletti: “Brand safety is absolutely at the top of the mind for 2018”

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