Best Job in the World voted best newspaper ad

BESTJOBINWORLDThe newspaper-based launch element of the celebrated Best Job In The World campaign won the top prize at the Caxton Awards, which celebrates Australia’s print industry.  

The Quinlivan Black Award was handed to Sapient Nitro Brisbane, the agency previously known as Cummins Nitro for its Tourism Queensland campaign. It also won in three individual categories.

ChessDDB New Zealand picked up the most trophies for its Alien vs Predator “Chess” work for Sky Television. The ad was recognised in four different categories.

Marketforce and 303 both won in three categories, while Euro RSCG’s topical “Goodbye Bush” ad for Veet won in two.

The winners:

Automotive

  • Agency Saatchi & Saatchi
  • Client Lexus
  • Ad Title Lx570 Sunroofs Canyon

Consumer Durables

  • Agency 303 Group
  • Client IKEA
  • Ad Title Sliding Doors

FMCG

  • Agency Euro RSCG Australia
  • Client Reckitt Benckiser
  • Ad Title Bush

Corp, Govt & Public Service

  • Agency Marketforce
  • Client Office of Road Safety
  • Ad Title Tear

Charity & Community Service

  • Agency Marketforce
  • Client Association for the blind
  • Ad Title Guide dogs can go anywhere

Media Entertainment Telco & IT

  • Agency DDB NZ
  • Client Sky TV
  • Ad Title Chess

Retail

  • Agency 303 Group
  • Client IKEA
  • Ad Title Sliding Doors

Travel &Leisure

  • Agency SapientNitro
  • Client Tourism Queensland
  • Ad Title Best job in the World

Best Campaign

  • Agency DDB NZ
  • Client Sky TV
  • Ad Title Alien Vs Predator

Best Small Space Ad

  • Agency SapientNitro
  • Client Tourism Queensland
  • Ad Title Best Job in the World

Best Topical Ad

  • Agency Euro RSCG Australia
  • Client Reckitt Benckiser
  • Ad Title Bush

Best use of Newspaper Medium

  • Agency 303 Group
  • Client IKEA
  • Ad Title Sliding Doors

Best use of Newspaper Medium

  • Agency Marketforce
  • Client Office of Road Safety
  • Ad Title Tear

Best Copywriting

  • Agency Grey Melbourne
  • Client TAC
  • Ad Title Mothers Day

Best Art Direction

  • Agency DDB NZ
  • Client Sky TV
  • Ad Title Chess

Best Photography

  • Agency DDB NZ
  • Client Sky TV
  • Ad Title Chess