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Opinion | Features
How bosses can build trust by baring themselves to staff
In this guest post, Simon Rutherford, CEO of Slingshot Media, argues that bosses should be vulnerable in front of their staff.
Winston Churchill once said: “Courage is what it takes to stand up and speak; courage is also what it takes to sit down and listen.”
Fake it til you make it...as a radio newsreader
In a piece that first appeared in Encore, Emily Hoskins from ARN tells us how to do her job.
What does a radio newsreader actually do?
A radio newsreader has to be switched on from the moment they sit at their desk. At the Australian Radio Network each journalist writes, researches, edits and reads their own news bulletins under tight deadlines – every 30 minutes during the breakfast shift and every hour after 9am.
Keith Reinhard on freedom to fail, winning back Maccas and how agencies can survive
In an exclusive interview in Cannes today, advertising icon Keith Reinhard, one of the founding fathers of what is now DDB Worldwide, talked to Mumbrella’s Robin Hicks about freedom from fear, his favourite ads of all time, winning back McDonald’s and why the most important thing in advertising is passion.Savage counsel - little white lies
In a piece that first featured in Encore, Chris Savage tackles your career and agency dilemmas. This week, he talks about when it’s okay to lie to clients.
Hi Chris,
I often find myself telling little white lies at work – I tell people on the phone that I don’t want to speak to I’m about to duck into meetings. I told my colleague her new haircut was great when really it wasn’t and I praised someone’s work when actually it was kind of shit. After each of these occasions, I felt pretty terrible and wonder if you could tell me how can I speak with candour in the future – for my sake and others.
How to build a culture
How important is a company’s culture and how do you ensure you are breeding a good one? Matt Smith investigates, in a piece that first appeared in Encore.When production companies Cordell Jigsaw and Zapruder’s Other Films merged early last year, bringing the staff together within the walls of the Zapruder building proved to be something of a challenge. While the two companies weren’t strangers to each other due to six months of talks and negotiations, working together on a full-time basis was a different story.
Q&A Damian Keogh
In a piece that first featured in Encore, Val Morgan CEO Damian Keogh reveals his potential alternate career.
Who is the most powerful person in Australian media and why?
I’d say Kerry Stokes, slightly ahead of Harold Mitchell and Kim Williams. He controls the entity with the largest revenue across free-to-air, online, magazines and newspapers. On pure size alone, his influence and leverage over advertisers, media agencies and consumers is unmatched. Harold is still the king in media, slightly ahead of John Steedman, but Henry Tajer and Leigh Terry are the heirs apparent. Kim Williams controls News and that’s a big base to work from.
If a violent game is okay, then so is using a violent ad to promote it
An ad for video game Dead Island Riptide was banned by the ad watchdog. James Whitehead of online entertainment publisher IGN argues that it was the wrong call.A fortnight ago, it emerged that the Ad Standards Board had banned a television commercial for the video game Dead Island: Riptide, due to its depiction of violence – specifically suicide.
Why content makers are leaving our shores
In a piece that first featured in Encore, Craig Anderson says there simply isn’t enough opportunity for content makers in Australia, especially for those making comedy.Last year I had multiple meetings with production companies in Australia and discovered that apart from the odd commercial campaign, there’s no proliferation of paying platforms for comedy. From my own experience there’s iView, which will buy content once it’s already been made (though I live in hope that it will one day be granted the financial power to commission content). I’ve also had the odd informal commission from the SMH iPad consisting of two narrative series and a comical review show. But none of these endeavours were financially viable.
Managing your management style
In an article that first appeared in Encore, Stephanie Brown says the advertising industry often leaves people ill-equipped when it comes to managing staff, especially when they’re promoted into management roles.Managing people is hard. In fact, I actually think it’s the hardest job in the world. With no disrespect intended, I often joke that if my job didn’t involve other people to manage, it would be a walk in the park. I could get about my day’s work in a nice, linear fashion, happily checking off my to-do list as I go. I’m a process-orientated person. I get a kick out of getting things done.
Why the Facebook chase is making brands treat consumers like morons
You know how we look back at quaintly patronising ads from the 1950s and wonder what on earth the advertisers were thinking?
I’ve got a feeling that in a few years time, we’ll be looking at the behaviour of big brands on Facebook the same way.
An entire generation of marketers – or at least a sizeable proportion of them – have lost their minds.
So many have become so obsessed with generating user interactions at all costs, that all thoughts about overall brand perceptions or long term marketing goals have vanished. All that counts now, is generating likes and comments at all costs.
Blog this!
Paid content, sponsored posts and brand ambassadorships – in theory, today’s blogger can be just as valuable to brands as mainstream media. But does blogger outreach actually work? In an article that first appeared in Encore, Nic Christensen investigates.“I get approaches from PR companies constantly,” says blogger and author Kerri Sackville, with more than a hint of exasperation. “I have never done a sponsored blog, on my own site, but that doesn’t stop them from asking.”
McLennan right man for job
It’s all change at troubled broadcaster Channel Ten with new directions, new executives and a brand new CEO. Managing director of Adstream Peter Miller says Hamish McLennan is the right man for the job, in an article that first appeared in Encore.I am a bit of a schmuck when it comes to movies. I love romantic comedies. My favourite is One Fine Day with Michelle Pfeiffer and George Clooney.
Q&A with Richard Herring
In a piece that first appeared in Encore, CEO of APN Outdoor Richard Herring talks media.Who is the most powerful person in Australian media and why?
I don’t know if there is one person in particular. The fragmentation of traditional media and new entrants has made it a more level playing field with regards to major influencers. As was demonstrated with the recent media reform recommendations, together, the broader media community still has a very influential and powerful voice.
What one medium could you not live without?
Outdoor – clean, entertaining, evocative and informative.
Q&A with screenwriter Craig Pearce
Craig Pearce, screenwriter for The Great Gatsby, spoke to Encore about working with Baz and writing for 3D.
How did you get into script writing?
I always loved stories and acting and dressing up and being anything but myself and I never realised that was not something other people did. After leaving high school, I did a three year acting course at NIDA but always thought I would one day write. Baz was a good friend and he had a theatre company. He wanted to extend a 20 minute version of Strictly Ballroom. We got it to 45 minutes then he was approached by producers to turn it into a feature film. I started helping him out on the film while they were looking for a real writer but eventually Baz had to go to the producers and say, “There’s this guy who’s my best friend and he is a really good writer”. To the producers’ credit, they believed in Baz so we had two weeks to re-write it.
Savage Counsel - winning pitches
Chris Savage tackles your career and agency dilemmas in his weekly Encore advice column.
Hi Chris,
It seems we have to increasingly pitch for everything. Even with existing clients, we’re now expected to pitch ideas, competitively, for every project. We’re winning about two out of five of what we’re pitching for. It’s a huge burden on our time and budgets. What is your secret to winning a pitch presentation? How do we make sure our presentations are a knockout?
Big Brother fans call ‘rigged’ after Nine airs George eviction promo early
Nine’s Big Brother is facing accusations of rigging after the network accidentally aired a promo revealing the departure of contestant George several hours before voting was supposed to have ended.
The network claims that it had three different promos ready to allow for the eviction of each contestant who faced the public vote, and that George’s was broadcast early “in error”. The network claims that it was a coincidence that it happened to be the correct one that was broadcast.
The network made the eviction as part of its live show which aired in eastern states from 6.30pm on Sunday night.
But at 4.15pm, the Big Brother Facebook page posted a message urging viewers to continue to vote because the promotion was incorrect.
George’s eviction caused surprise among many of those commenting as several believed that housemate Estelle would be evicted.
According to presenter Sonia Kruger, George lost out by less than one per cent.
The viewer voting part of the show is a lucrative one for Nine, with hundreds of thouands of votes cast during each weekly eviction at a cost of 55c per phone or SMS vote. Viewers can also vote via Facebook by buying Facebook Credits.
Big Brother is produced for Nine by Southern Star. The terms and conditions of voting allow Nine to keep detail of the results confidential. The lengthy terms and conditions contain no information about whether the results are independently audited.
Contestants Estelle, Bradley and George faced eviction
Mumbrella has invited Nine to comment.
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Comments
23 Sep 12
7:59 pm
Preparing a promo for each potential evictee in advance is pretty standard practice for a show like this. I love a good conspiracy theory and some reality TV bashing but in this case I think Channel 9 are only guilty of poor quality control.
Now let’s discuss the real issue with #BBAU – stop putting the evictee’s face on the web episode thumbnail! It’s an unavoidable spoiler for your entire online audience!
23 Sep 12
8:19 pm
Well it was pretty rigged anyway given that they gave Bradley a ton of airtime with his “transformation” at the beginning of tonights episode…..With such a supposedly tight voting scale, that extra 15 minutes of attention could have pushed things over the line.
Not that I blame them. George was too normal for the Big Brother house. Nowhere to create drama.
23 Sep 12
8:20 pm
To those who don’t understand the voting. George is boring and contributes nothing to BB, whilst Estelle and Bradley contribute to the show. Even if you don’t like them, the fact is they are interesting!
23 Sep 12
8:50 pm
BB is not rigged! That’s all.
23 Sep 12
9:42 pm
Wouldn’t surprise me if it was rigged. Agreed on the “bradley” promos, Lola, They tried to get a little bit creative using the “beauty and the geek” transformation idea. Real original concept, but yeah it does sway the idiots that watch the show to like him more and vote for him that allotted time. So even if it’s not officially “rigged”, it still is in it’s own way.
23 Sep 12
10:58 pm
Alex Mavroidakis, the producer of BB was giving out percentages of the vote all week. He has access to the voting. Its obvious that it can be rigged if he knows who is being voted for.
I hope this doesnt get swept under the carpet. Its a serious issue and needs to be investigated. It could well be fraud.
23 Sep 12
11:02 pm
george who?? i so agree. . your on a tv show! you cant afford to sit back and go unnoticed and expect people to vote you to stay! Yes. . nice guy but his the only person in the house i knew nothing about! I say, don’t be yourself in the big brother house! To be honest, Your like a circus act! Your really there to entertain! Not sit around and be your self! But then again, maybe he didn’t get enough air time! I know Bradley get way to much air time! That’s for sure!!!!!
23 Sep 12
11:11 pm
I didnt like the way George spoke about layla. and women
in general.
The girl outside the house who i will marry will study this etc etc bossy bossy.PIG
Thought he was better then everyone. bye bye georgie.
others r entertaining to watch:)
sorry not rigged people.
24 Sep 12
12:48 am
I didnt think George is so much as boring more his just a laid back kinda guy. I liked that he wasn’t a big fat show of like some of the others are.
24 Sep 12
9:54 am
Why is this still on TV? Does anyone watch it? And if so, why? Anyone who can afford to take three months off work with no consequence isn’t a terribly inspiring person… And there’s so many of them! All idiots, all boring, all need to get lives.
24 Sep 12
10:42 am
There is no such thing as ‘reality’ tv. It’s all pretty much scripted and planned ahead of time. The leaking of George’s eviction was no surprise.
24 Sep 12
10:45 am
Standard practice however, the real “rigging” is in the broadcast – BB decides who stays and who goes by selectively broadcasting scenes that may incriminate or save a contestant…
24 Sep 12
10:49 am
I’ve worked on hundreds of hours of reality elimination shows all over the world. Rigging the eliminations is the rule and not the exception.
24 Sep 12
10:52 am
are you serious. Channel 9 know how to get people watching their channel.
The promo ‘in error’ is a marketing stunt. Make no mistake.
Well done Channel 9. You have found a way to get the viewership for this silly show back above the 1 million mark and to ensure the longevity of television shows that will make Kerry Packer turn in his grave.
24 Sep 12
10:55 am
OH MY GOD….like, this site is an INDUSTRY review forum not a place to bleat about who should or shouldnt have been evicted.
While you are here, of course it is rigged, tv is about ratings not about equity. You don’t sell prime time advertising space by giving two hoots about the audience or ethics. I’m pretty sure I remember reading tag lines of this same kind of fiasco last time this show was on tv. Or was that farmer’s horse wants a wife, or so you think you can eat a slug and not vomit or…well…..
Shame on me, I can feel that I’ve lost 10 IQ points from just reading these posts.
24 Sep 12
11:24 am
For all you idiots who is saying its rigged! It’s not! They all have an eviction ad for when they get evicted you silly idiots! Why don’t you think why his wearing this shirt? They took it before they went in! The show isn’t rigged! There is fb votes then phone votes they put them 2 together to get final. What happened yesterday with the wrong broadcast was a simple fault. What happened if it would of been Estelle yet she never got evicted? Would you still say it’s rigged. No.
24 Sep 12
12:13 pm
Aren’t these shows rigged from the beginning, when they make their cast selections? Most reality TV isn’t really that “real” anyway.
24 Sep 12
12:14 pm
Why don’t all those tragically demented lunatics going berserk and killing people over the risible Innocence of Muslims direct their ire at this horrendous show, on the grounds that anyone who watches it is likely to suffer brain damage and end up like them? As for the possibility the show is rigged, so what, who cares? It’s an issue about as compelling as wondering who’s going to get eliminated next, or why dog shit goes white after a few days.
24 Sep 12
1:20 pm
Another technical error? How many times is Nine going to use this excuse. they have leaked out winners many times now and it is so obvious it is a grab at ratings. Jayce- I couldnt agree more. Why are people watching this show anyway?I dont watch TV on sunday night as basically there is nothing to watch.
24 Sep 12
1:32 pm
Not saying it’s rigged, but…
years ago our milkman left “voting slips” so we could vote on which day he could have off – he preferred Thursday.
After we all voted, guess what? “Thursday” won!
Who collected the votes? He did.
Who counted the votes? He did.
Who announced the result? He did.
It was my first lesson that ” who controls the counting controls the result.”
24 Sep 12
1:39 pm
Care factor = zero. People actually watch this crap?
24 Sep 12
3:45 pm
Since when was the Big Brother vote a boat?
Speaking of boats, has anyone proven the existence of Noah’s Ark? I do believe Noah was known as ‘Brother’ Noah and he was a ‘big’ fellow, as was his boat. Is the term ‘Big Brother’ connected to big brother Noah?
Admittedly, I am a little skeptical of how he managed to get 2 of EVERY living creature on earth on that one big boat?
What about the birds? Was there a caged avery and were the sparrow’s kept away form the sparrow hawks? Why did he save cane toads and why on earth did he save wasps?
24 Sep 12
10:43 pm
Thre bringing in a dumb dog now how is that going to improve ratings for this very false & silly show from going under
24 Sep 12
10:46 pm
I thought they said Ava was clever, more like a 29 year old who try’s to act like a 16-17 year old always silly. Nothing much to add
25 Sep 12
7:23 am
But Lucio, you cared enough to read the story and leave a comment.
25 Sep 12
8:32 am
Why would someone use there own hard owned money to vote to keep someone in this house anyway?; sure I watch it occasionly but I deffo wouldn’t pay 55c to text to save someone
25 Sep 12
11:58 am
ho hum.
People use their supposed watching Vs not-watching particular shows as a kind of “badge” or “club membership”, hoping their vocal aversion to a show like BB will present them in a better light taste-wise. Make US think more highly of them.
“Oh I don’t watch THAT… I’m highly evolved and self-actualised”.
TV is a MASS medium – it fails if it doesn’t appeal broadly.
Nobody runs to the library to rip out all the childrens’ books (“Oh how juvenile some of this stuff is!”) and nobody runs to the kosher butcher shop to decry the chickens.
This stuff is like a smorgasborg; eat what you like and leave the rest alone.
As PROFESSIONALS, I believe we must forego (eschew?) the easy slagoff because we recognise that ANY show or production requires a degree of work and diligence.
I remember a time when anyone working in Advertising was written-off as as a drunken or crass hack and copywriters were thought of as failed, lazy would-be novelists.
That’s why they’re called cheap shots, because they’re cheap.
When I worked for a commercially successful production company, there was any number of people telling us how EASY it was to make commercially successful (remember to say it with a sneer) shows. Much harder, they’d say, to make critically acclaimed stuff.
Oh yeah?
Can you move your Corolla, I need to get my GT3 out.
25 Sep 12
12:53 pm
IM SHOCKED, George should come back in, that was unfair………… I would have expected him to stay in right till the end of the show,,,,,,,, with Layla. I cant watch this anymore…….. favourite gone……. not good enough big brother! BB must pull some strings and bring him back! what a shame…….. his time was cut too short…… after he tried to save someone else with his power eviction points….
25 Sep 12
5:58 pm
Looks like people who pay to vote must be wasting their money as we all know there was nothing wrong with George so I think it must be rigged………..I have never voted
30 Sep 12
4:46 am
Its a stupid show anyways.
I rather watch a pig rolling on mud.
1 Oct 12
9:41 am
To all the self-righteous experts “who wouldn’t watch THAT show”
(a) how can you comment if you don’t watch it?
(b) Check out your remote control some day. It has two important buttons on it – power and channel change
(c) Who gives a toss about your expert opinions. Get back to your long lunches, pony tails and telling the world what’s wrong with everything
and finally
(d) all those people who say “It’s not rigged”. Umm, right. It’s a commercial show on a commercial network whose sole job in life is to convince idiots to part with lots more 55c to vote.
3 Oct 12
5:15 pm
I love Ava’s voice.
Big brother rocks
3 Oct 12
5:24 pm
I am so sad Bradley left the show! I am happy that Estella is still there she is so gorgus and I love her adatude!
I LOVE BIG BROTHER
3 Oct 12
5:48 pm
I take back what I said about the lovely doggy cause she is the highlight of the show beside show dog Micheal
3 Oct 12
5:55 pm
Ava’s ok but full of self importance. In the eviction show she wasn’t really listening to the host instead she’s waving to people in the audience. As if she’s already acting like a star god that makes me sick
4 Oct 12
9:19 am
Emily..3 Oct 12 @ 5:24pm… “I am so sad Bradley left the show!”….Do you know something that the rest of Australia doesn’t???
9 Oct 12
12:27 am
Check. I love BB