Droga’s for sale

No, not the agency. The Droga5 founder’s flat.

David Droga’s modest lodging on Foster Street in Surry Hills, advertised as a ‘Sculptural Penthouse of fluid geometry’, has been listed on Domain by property agent McGrath.

David Droga's apartment in Surry Hills

Droga had clearly had enough of roughing it in such squalor, and wanted to upgrade to something more habitable.

The sale has prompted a rival of McGrath, the ‘architect designed’ estate agency Modern House, to run an ad for one of its own properties that directly targets the ad community.

The Domain ad is marketing the property – which featured in a Schweppes commercial – as ‘Better than David Droga’s Apartment’.

Available to rent for $730 week, the Darlington property “has a much more authentic warehouse feel than the award-winning Droga apartment”, the ad reads.

The apartment as featured in the Schweppes ad:

Modern House told Dr Mumbo it is holding an exclusive viewing evening for ad execs on Thursday this week.


  1. WOW
    28 Nov 11
    1:39 pm

  2. WOW, fantastic news. And I had to wait until luchtime to read about this.

    Thank heavens nothing important is happening – like a broken finger nail over at Telstra.

  3. Warlach
    28 Nov 11
    1:57 pm

  4. All I can say is David obviously works hard – that dog has been abandoned so long it’s fossilized.

  5. Ricki
    28 Nov 11
    4:27 pm

  6. Neither apartment appears to have walk in robes, a separate dressing room or a home theatre. What kind of peasants do these RE agents think advertising people are?

  7. Blue
    28 Nov 11
    5:44 pm

  8. “architect designed” has to be one of the worst tautologous phrases using extra words that are superfluous to the meaning of what needs to be said at the moment in the present day right now.

    As opposed to what? “Farmer designed”? “NRL prop-designed”? “Just happened to spring up”?, “gave the builder a stack of bricks and told him to go for it”?

  9. Marz
    29 Nov 11
    11:51 am

  10. Hahaha “NRL prop designed”. That would definitely have a combined Living/Dining/Sexual Assault room…

  11. I love orange
    29 Nov 11
    1:07 pm

  12. Where is that orange lounge from! I want. Seriously people if anyone knows please post


  13. W
    29 Nov 11
    1:35 pm

  14. Orange sofa.
    You can get one from Oxford St Paddo. Shop opposite the Barracks.
    They cost around $7K

  15. W
    29 Nov 11
    1:41 pm

  16. Store is called Domo.

  17. I love orange
    29 Nov 11
    2:04 pm

  18. @W $7k you say…… that counts me out, but thanks

  19. OnceWasLazy
    29 Nov 11
    2:38 pm

  20. Blue – F$#kn LOL!

  21. for sale
    29 Nov 11
    2:53 pm

  22. I am selling my ass everyday. Mumbo want to talk about that?

  23. Rawnoceros
    29 Nov 11
    3:06 pm

  24. Possibly the only professional collective who are bigger wankers than ad people are real estate people. Besides bankers of course.