Havas Worldwide Melbourne pick up Mercedes-Benz Vans following pitch
Havas Worldwide Melbourne has picked up the Mercedes-Benz Vans account following a competitive pitch.
Mercedes-Benz Vans senior manager of product and marketing Rebecca Williams said: “We’re looking forward to working with a very strong team at Havas. It’ s an exciting year for the Mercedes Van portfolio with major product launches & innovative initiatives. We look forward to moving our brand into new territories & marketing channels whilst maintaining our leadership position.”
Sister PR agency Red Agency will support the Havas Worldwide team by handling PR duties on the account.
For Havas Worldwide Melbourne the win follows a shuffle of their management team at the start of 2014 with James Wright moving into the MD role to run the agency and Havas Media launching in Melbourne.
Mat Crompton, group account director at Havas Worldwide Melbourne, said: “This is a fantastic win for the agency and for the Melbourne office. It’s always an exciting opportunity when you get to work with a brand as prestigious as Mercedes-Benz. There are some interesting challenges ahead in 2015 and we’re all looking forward to helping the team at Mercedes-Benz achieve their objectives.”
Havas Worldwide Melbourne clients include Telstra, Defence Force Recruiting and Danone and Stainmaster.
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