SBS confirms plans to take ad sales in-house
SBS today said it would be taking its advertising sales for Sydney and Melbourne in-house from July.
But the public service broadcaster will continue to use sales house Stenmark for Queensland, SA and WA.
SBS MD Shaun Brown said: “SBS has a long-standing and valuable partnership with The Stenmark Organisation which has produced strong revenue growth. Stenmark’s Sydney and Melbourne television and online sales teams will now join the radio sales team and content sales and distribution teams in-house at SBS.”
The moves follows comments from Brown yesterday predicting a downturn in revenues.
Tim Burrowes founded Mumbrella in 2008. He worked on Mumbrella until 2021. At various points he was editor, content director and editor-at-large.
Linkedin