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A Guide To Brand Building in the Digital World

Has the internet changed the game of brand building?
Has it changed what people buy and how they think?
The truth is, technology changes. People don’t change so much. Which is why universal human truths still matter more than unique selling propositions.
How does marketing really work and how do brands really grow?
It might not be what you think…

Presented by Eaon Pritchard, Head of Strategy at King Content, Melbourne. Eaon is one of Australia’s highly regarded Brand Strategists winning Awards at Weapon7 in London and Clemenger BBDO. He has worked with brands which include Coca-Cola, Xbox360, Mercedes Benz and NAB.

http://pages.kingcontent.com.au/perth-masterclass-register-december

When

3rd December 2015 09:00 am
To 3rd December 2015 10:00 am

Where

WA CLUB
The Penthouse, Level 11, 12 St Georges Terrace
Perth WA 6000