Aus governments turn to Facebook to spread COVID-19 messaging, intelligence platform, AdClarity finds

July 21, 2021 9:47

Intelligence advertising measurement solution, AdClarity, which recently launched in Australia and New Zealand, has released its findings into digital advertising spend by the Australian federal and state governments on COVID- 19 health-related messaging.

AdClarity is a competitive and business intelligence advertising measurement solution which collects and aggregates hundreds of millions of real-time ad occurrences viewed and interacted by human and virtual panels daily. It provides a comprehensive view of advertising ecosystems covering display, social, in-app and video advertising, placed programmatically or directly across all ad platforms.

Australian governments turn to Facebook to spread COVID-19 messaging, marketing intelligence platform, AdClarity says

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Emma Shepherd

Emma Shepherd was the acting deputy editor at Mumbrella who has over seven years of print and digital experience in the industry and has previously worked as a reporter for media outlets Bauer Media (now Are Media), Yahoo Australia, and a content strategist and writer for various independent marketing agencies.

Topics

AdClarity Australian Government Ben Sullivan business intelligence advertising measurement solution COVID-19 digital advertising spend Facebook state government