So I always honour PR embargoes.
But in Heritage Bank’s case, I’m willing to make an exception.
Thank you, Heritage Bank, for the box of straw that’s just exploded onto my lap.
It would seem that Heritage’s way of drawing attention to its bank rage campaign is by inducing rage in journalists. About now, a similar scene will be unfolding in various newsrooms as the Heritage booby trap arrives by overnight delivery from Toowoomba.
Good luck with that.