Morning Update: Cate Blanchett does Rhett Butler; All Blacks shun Coke for Pepsi; Twitter’s Jack Dorsey goes from billionaire to millionaire

https://youtu.be/uFW2bmReOq0

Creativity: Kristen Wiig and Cate Blanchett Play a Mean Rhett Butler for W Magazine

W Magazine and sister Conde Nast publication Vogue have been skillfully extending the content of their print versions through brilliant online videos featuring the subjects of their stories — and we’re having a ball over it. For example, Vogue just asked Derek Zoolander 73 questions as part of its cover story featuring Ben Stiller and Penelope Cruz.

To complement W’s “Best Performances” portfolio in its February issue, Editor-at-Large Lynn Hirschberg asked 29 of the actors featured within, including Kristen Wiig, Bryan Cranston, Cate Blanchett, Brie Larson, Samuel L. Jackson, Bradley Cooper, Jake Gyllenhall and Amy Schumer, to recite the best lines from familiar films.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.