Nova’s Ben, Liam & Belle ad discontinued over ‘violent’ chicken parmie incident

Chicken “parmie” or chicken “parma”? A simple question like this could have grave consequences as Nova Entertainment was pinged by Ad Standards for depicting violence in its ad.

In a new free-to-air ad for Nova’s Melbourne breakfast show Ben, Liam & Belle, Belle Jackson corrected Ben Harvey and Liam Stapleton when the latter two referred to the chicken parmigiana as a “parmie”.

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