Suck it up: why criticism and debate are the best way to advance the industry

In this guest post, Tristan Tobin from Bold Media, argues that constructive criticism shouldn’t be withheld due to the thin skins of agency folk if we want to remain challenged and creative.

There’s a line in the 2014 film Whiplash that sums the situation up nicely: “There are no two words in the English language more harmful than ‘good job’.”

tristan-tobin

We’re good at backslapping in the media industry. A quick look through the Comments section on Mumbrella will show you just how unwelcome a critical opinion can be.

In this circle jerk echo chamber where big commercial imperative and personal ego govern the industry discourse, it’s often the most innovative and honest voices that get drowned out.

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