The new Netflix war is all about quality vs quantity
As HBO’s new boss announces he’s firmly in the quantity camp, Diego Monteiro takes a look at what it all means for the future of streaming.
“It’s not hours a week, and it’s not hours a month. We (HBO) need hours a day. You are competing with devices that sit in people’s hands that capture their attention every 15 minutes.” This is part of a recent statement made by the leader of HBO, John Stanley, which shows how they no longer want to be known for their big productions, but want to enter into day-to-day content consumption.
The new location of the media war: streaming for ongoing consumption
It might seem like the declaration of just one more channel, among so many others, but it seems to me to be very symbolic, principally for speaking about this new scenario, which has been in the works for years. Everything seems to indicate that, now, the Netflix model will not be the exception, but the rule.