Three Australians make semi-finals of Doritos’ Crash the Super Bowl competition
Three Australians have made the semi-finalist list of 29 ads for Doritos Crash the Super Bowl competition, which sees people from around the world submit a 30-second ad for the brand hope their spot will air during the Super Bowl broadcast.
The creator of the ad that receives the most fan votes will also take home a guaranteed $1m grand prize, along with the opportunity to work as a contractor for a full year onsite at Universal Pictures in Hollywood.
Australia’s finalists include freelance director Armand De Saint-Salvy, who has worked extensively on television promos including Ten’s recent promo for the Winter Olympics, freelance director’s assistant Luke Seer Brown, who has worked for the likes of Plaza Films, Clemenger BBDO and The Feds, and Hugh Fleming.
Armand’s entry:
Didn’t make the cut, but check it out;
https://vimeo.com/ds2/whateverman