Totally Workwear turns attention to sustainable growth following rebrand

April 15, 2024 2:40

Approximately five months after announcing its refreshed brand mission, workwear chain Totally Workwear has entered “the sustained profitable growth phase of its strategic plan”.

The step up reflects the brand’s commitment to a strategy that prioritises stable foundations and promotes reliable growth.

Using the mission refresh as said foundation, Totally Workwear invested in digital platform tools and e-Commerce practices to bolster its omni-channel experience.

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Matthew Leong

Matthew is the editorial assistant at Mumbrella. He joined the company at the end of September 2023.