‘Yes You Can’ takes the p*** out of drinking in all-new campaign
Non-alcoholic drinks brand ‘Yes You Can’ has launched a new campaign at local Bondi bottle shop Buckler Cellars.
The announcement:
In a bid to encourage Aussies to cut back on the booze this Dry January, Australian start up Yes You Can has launched an all-new campaign in the most unlikely of places; a local Bondi bottle shop.
With more Australians than ever partaking in Dry January, particularly after a spike in drinking amid last year’s lockdowns, opting for non-alcoholic options can be beneficial to overall health, contribute to weight loss, improved mental clarity and sleep, something Yes You Can drinks are keen to support.
Tyler Martin, Co-Founder, Yes You Can Drink said: “We’re proud to give Aussies an alternative option to getting drunk and thought where better to get our message across than a bottle shop? Yes You Can drinks allow you to enjoy a night out with friends or family without the sore head, wet bed or sent text left on read!”
Iconic Ben Buckler Cellars owner Bev, said: “I’ve been running this shop for 35 years and I never thought I’d see something like this! It is a sign of how things are these days.. And the Yes You Can Drinks are selling well and proving really popular!”
Source: Yes You Can media release