Zitcha and PwC Australia ink collaborative partnership

Darcy Song

December 20, 2022 9:30

Retail media platform Zitcha has secured a collaborative partnership with PwC Australia, which will see both offering complementary services to retailers and media agencies.

Zitcha was founded by Hatched Media founder and managing director Jack Byrne alongside Troy Townsend, who was appointed CEO.

Townsend and Byrne

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Darcy Song

Darcy Song was a reporter at Mumbrella, covering media owners, adtech and social platforms. She left in October 2023.

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Zitcha and PwC Australia ink collaborative partnership

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