Big W launches Eric Stonestreet Christmas campaign
Retailer Big W has launched its Christmas campaign in a new commercial created by Saatchi & Saatchi and featuring Modern Family’s Eric Stonestreet.
The ad features a reworking of Christmas Wonderland and promotes the store’s range of Christmas gifts.
Tim Burrowes founded Mumbrella in 2008. He worked on Mumbrella until 2021. At various points he was editor, content director and editor-at-large.
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There’s hope yet.
Well done to all involved.
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is it just me or does it sound like they’re saying a low-class christmas?
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It is Big W!
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My mum phoned when she saw this TVC the first time, she wants to know who is the singer. Anyone have the actual answer?
Thanks in advance.
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christmas in a low class wonderland ????
They think theyre customers are lower class ??
im never shopping there again !!!
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