I Will Survive ratings slump to 281,000

Not looking good: ratings for I Will Survive

Ratings for Ten’s  reality show I Will Survive took a tumble last night, down from 338,000 last week to just 281,000 last night.

The show was hammered in its 7.30pm time slot by Seven’s song contest The X Factor, which won the night with 1.502m, and Big Brother on Nine, which fell just short of the million mark.

The show ranked 36th for the night, with a smaller audience than Rosemary & Thyme on digital channel 7TWO.

Ratings for Ten’s teen drama Puberty Blues also took a knock, the show pulling in an audience of 673,000 – down from 728,000 last week.

The show ranked 14th for the night, but did well in the key advertising demographics, winning its time slot among viewers aged 16-39.

It aired for an hour from 8.30pm, and was beaten in its time slot by The Farmer Wants a Wife on Nine, which rated with 775,000, and Criminal Minds on Seven, which pulled in 868,000.

Puberty Blues was Ten’s most watched show of the night, according to preliminary ratings from OzTam.

Ad show Gruen Planet rated with 939,000 for ABC1.

In the battle for the breakfast viewer it was close between Nine’s Today and Seven’s Sunrise, with the latter winning by 16,000 viewers, with 351,000. Ten’s Breakfast rated 34,000.

Wednesday’s top 15 shows:

1. The X Factor Seven 1.502m
2. Seven News Seven 1.210m
3. Nine News Nine 1.094m
4. ABC News ABC 1.049m
5. Today Tonight Seven 1.012m
6. Big Brother Nine 0.951m
7. Home and Away Seven 0.943m
8. Gruen Planet ABC 0.939m
9. A Current Affair Nine 0.936m
10. Criminal Minds Seven 0.868m
11. 7:30 ABC 0.806m
12. The Farmer Wants a Wife Nine 0.775m
13. QI ABC 0.724m
14. Puberty Blues Ten 0.673m
15. Ten News Ten 0.658m

Wednesday’s channel share:

  1. Seven: 24.1%
  2. Nine: 19.8%
  3. ABC1: 13.7%
  4. Ten: 9.5%
  5. 7TWO: 5.3%
  6. SBS1: 5.2%
  7. GO!: 4.3%
  8. 7mate: 3.9%
  9. Eleven: 3.9%
  10. ABC2: 2.8%
  11. One: 2.5%
  12. Gem: 2.2%
  13. ABC News 24: 1.1%
  14. ABC3: 0.9%
  15. SBS2: 0.7%


  1. Channel 0
    13 Sep 12
    12:01 pm

  2. I won’t survive

  3. Nick
    13 Sep 12
    12:03 pm

  4. Looks like “Will I Survive” will be joining “Everybody Dance Now” on Digital Channel WTF

  5. TV Advertiser
    13 Sep 12
    1:41 pm

  6. When will TEN management be held accountable for this train wreck of a Network? Surely the shareholders must be revolting – have you seen the share price? There needs to be some BIG changes made.
    I, for one, am lamenting the disaster that is the TEN Network.

  7. Bob Shanks
    13 Sep 12
    2:01 pm

  8. They Need to re-think the whole thing. and I mean mentally!

    I’m here to help if they need….

  9. mediaman
    13 Sep 12
    2:16 pm

  10. I will survive is actually not a bad show, however, I have avoided reality TV over the last 4 years or so…………….low ratings doesnt actually mean its a bad show, just means it wasnt popular.

  11. Dale
    13 Sep 12
    2:33 pm

  12. I’m a fan of the show but putting it up against another reality singing show is just ridiculous. I try to stick by it but end of switching over to X Factor as it’s more compelling.

  13. Doug
    13 Sep 12
    2:40 pm

  14. Really TV Advertiser… history would show that the cycles of popularity and ratings are rotating through the normal planetary cycle.

    It wasn’t long ago “they” were decrying Channel 9. And Channel 7 before that.


    Unless of course you subscribe to the theory that one of the owners is manipulating this rating slide to protect another channel they own?

  15. Nick
    13 Sep 12
    2:54 pm

  16. Sorry – I disagree mediaman. It is a bad show. Contrived rubbish. If Hugh Sheridan didn’t have a speech impediment it might be a bit more watchable. He sounds as if he is auditioning for a job on a phone sex line.

  17. Doc
    13 Sep 12
    4:01 pm

  18. They should bring back Number 96 or The Box…I’d watch that.

  19. Billy C
    13 Sep 12
    4:32 pm

  20. Why did anyone think a series based around drag would work? I’m sure there is more to the show, but it’s not like there are drag shows round the country getting large audiences. Singing contests, dancing, cooking I get but drag? I was watching the old Alan Partridge episode the other day where he comes up with rubbish ideas for tv shows and he suggest prisoners who cook. It’s sad that’s actual what it’s come to.

  21. Stephen Barr
    13 Sep 12
    6:12 pm

  22. The other night I saw a very wooden Jason Donovan perched on a stool declaring “you’re not a triple threat you’re a quadruple threat ” ….My God that is just cringeworthy contrived rubbish from a tied “celebrity” spruiking an equally exhausted format ….TEN Network can’t even deliver a decent promo let alone have the responsibility of entertaining us for an hour.

  23. Sam
    13 Sep 12
    6:21 pm

  24. Ten must have thought they had this show in the bag, what with getting cute boy Hugh Sheridan over from Ten. Goes to prove though that even a cute face can’t pull ratings. I WILL SURVIVE is cringeworthy. It also has Jason Donovan who isn’t exactly popular these days. Let’s also remember that straight community aren’t going to be interested in watching a bunch of queens do little scenarios week in, week out. Bringing in guest star judges has not helped either. Does this mean that no-one will win the $250,000 grand prize now? Who will even watch that episode anyway? As for Hugh, he may be able to get his old job back on the tired show “Backed to the Rafters”.

  25. Jim
    14 Sep 12
    9:17 am

  26. I mean come on…this is just rubbish rubbish rubbish. Here’s a suggestion to Free To Air TV…stop going to meetings with Freemantle media and all these other hacks who think they have the answer and the formula and get online and see what talented Australians are making with no money, no resources and start setting up meetings with this next wave of creatives and start picking their brains for ideas. Network TV you are Dinosaurs stuck in a tar pit waiting to become fossils…get radical or die a slow death.

  27. just saying
    14 Sep 12
    10:18 am

  28. @Billy C, There is a show about prisoners who cook its with Gordon Ramsay! Now that is sad! I hope there are better shows when Russel Howcroft takes over at ten.

  29. Fairy floss
    14 Sep 12
    12:07 pm

  30. Reality TV and game shows should not form the ‘local content’ part of a TV network’s quota while they fill the rest of their airtime with re-runs of overseas shows.

    For one, it’s just rubbish, throwaway TV. This show is absolute garbage.

    Secondly, locally produced series and tv movies are bloody awesome, and mean eventually, marketers and advertisers will have access to a much broader pool of acting and directing talent. Like they do in London / NYC / LA etc.

    In ten years time, if the only actors you can get for your commercials are washed up big brother wannabes, blame yourselves for supporting this shite now. Pull your ad money and support the Aussie content that supports Aussie actors.

  31. Jeff D
    18 Sep 12
    9:07 am

  32. Who is the audience meant to be for this poorly thought out show? It’s niche at best. As a gay guy, I don’t find it appealing in the slightest. It’s stupid.

  33. Faustine
    27 Sep 12
    12:57 pm

  34. I actually find this show to be extremely interesting, I like seeing their costumes and the brief behind the scenes looks at putting on a show. They took a risk with this show and perhaps it hasn’t entirely paid off, but it’s nice to see a show with a different premise as opposed to the young kid from the wrong side of the tracks holding a microphone for the first time, or the old couple cooking because it’s their last chance to do something like this.