Perth radio ratings: Fairfax’s 96FM races to second place

Mix 94.5 pulled away from the pack in the latest round of radio ratings for Perth.

The Southern Cross Austereo station cemented its market lead, up from 15.4% to 16.7% share.

Mix 94.5 was up 1.9 percentage points at breakfast and an impressive 2.9 at drive time.

But the biggest winner was Fairfax’s 96FM, which raced from 9.7% to 12.5% share to claim second place in the market, faring particularly well in the drive time and the evening slots.

The station moved passed Southern Cross Austereo’s 92.9, talk back station 6PR, down 1.3, and non-commercial stations ABC720 and Triple J.

The biggest faller in the survey, which runs from January 15 to February 11, was Southern Cross Austereo’s 92.9, which dropped from 12.9% to 11.5% share.

 

Comments


  1. nickatnights
    23 Feb 12
    1:55 pm

  2. I love the 96FM logo and positioner.

    So much better than the toured blue swirls or Nova boy.