Community television is facing the axe — again.The stations have been earmarked for eradication from our screens after Communications Minister Malcolm Turnbull suggested removing the stations’ broadcast spectrum licenses, to be put to use elsewhere. It shouldn’t be a surprise. Free-to-air television has always been a challenge of practical limitations. The rarity of broadcast spectrum — the radio waves over which TV is transmitted — as well as the cost of doing business, means broadcasters have always faced a choice of what they air, how they air it and when.
After a spate of criticism around brand journalism Tracey Fitgerald argues journalists need to be part of the solution, not the problem.
Having just returned from a week working on a client project in Nepal, I cannot explain how frustrating is to read articles by fellow writers and journalists who are quick to criticise the term ‘brand journalism’ and pick holes in what they deem to be a contradictory term.
Mumbrella is bound by the standards of practice of the Australian Press Council. If you believe the standards may have been breached, you may approach Mumbrella itself or contact the council by email at email@example.com or by phone (02) 9261 1930.
Copyright © 2008-2014 · Focal Attractions · All rights reserved
mUmBRELLA :: Everything under Australia´s media, marketing & entertainment umbrella