Adland shouldn’t discount the woman who was mistaken for a washing machine
Eight months ago, Take 5 editor-in-chief Paul Merrill launched a ‘Bumper Monthly’ edition of his weekly title. New Roy Morgan figures released last week revealed it has become the sixth most-read magazine at Australia’s newsstands. But according to Merrill, it’s a readership that few people know exists.
When Take 5 interviewed Linda, a 55-year-old real estate manager from just outside Adelaide, a gynaecologist had just mistaken her for a washing machine.
Later, Mel, 58, told us how she’d helpfully spiked her son’s Milo with Viagra just as he left for a romantic date.
Then just a few weeks ago, Tonia talked us through how she’s bought a $1.45 knife from a hardware store and then cut out her own breast implants.

 
	
This whole article is genius. I can’t be sure if it is satire or reality – just like reading Take 5!
What a pointless piece of writing. Rather like the content in Take 5. (Thanks Bucks)
m8 I think you are mistaken and your trim is deader than my nan’s carpet
Didn’t realise Mumbrella was doing advertorials for publishers now!
This is actually brilliant. And so true.
Hey all, I’ve just noticed a bit of a bug on your site. The little blue box in the top left says “Opinion” rather than “Supported”. Just a heads up!