F.Y.I.

ADMA calls for speakers for 2013 event

The Association for Data-Driven Marketing and Advertising is calling for speakers to present at its event the ADMA Forum this year.

The announcement:

The Association for Data-Driven Marketing and Advertising (ADMA) is seeking local and overseas speakers interested in participating at the 12th annual ADMA Forum.

The ADMA Forum, to be held 7-9 August 2013 at the Sydney Convention and Exhibition Centre, is the Asia-Pacific’s largest data-driven marketing and advertising event where more than 2,000 attendees have a once-a-year opportunity to hear the latest techniques from around the globe, share insights, discover the latest technologies and upskill for the future.

ADMA is currently seeking experts who wish to share their experience and leadership. Submissions of unique case studies will be considered by the Forum steering committee.

“ADMA is the leading authority on accountable, measurable and customer-centric marketing and advertising. Our event features the very best international and local case studies, delivered by thought leaders,” said Jodie Sangster, ADMA CEO.

“Forum is an opportunity for overseas and local experts to be part of the only truly 360° data-driven marketing and advertising event in the region and showcase their unique and compelling stories.

“I encourage marketers and advertisers across the globe to get involved and share their knowledge, experiences, passions and insights with the local industry,” she added.

Forum organisers are looking for the best case studies and thought leaders in the following conference streams:

  • ·         Real-time marketing
  • ·         Acquisition and lead generation
  • ·         Data, measurement and attribution
  • ·         Content marketing
  • ·         Creative effectiveness
  • ·         Online and offline convergence
  • ·         Programmatic advertising and publishing
  • ·         Retention and loyalty marketing
  • ·         Marketing compliance.

Speakers enjoy a complimentary pass to all three days of the Forum and are invited to attend all the sessions and networking events.

Submissions due by 1 March

If you have a compelling case study, future insights or innovative approaches to share with your peers (no sales pitches please), submit a 250-350 word synopsis, with a presentation title, chosen stream and details of the presentation to loic.beuzit@adma.com.au.

Questions may be directed to Loic Beuzit, Senior Event and Program Manager – ADMA, at the above email address or by telephone on +61 2 9277 5420.

Deadline for submissions is Friday 1 March 2013, with decisions on submissions advised by Friday 15 March.

ADMA has been running Forum since 2001. The event, which attracts more than 2,000 people annually, helps marketers gain real-world, practical marketing knowledge that can help them in their daily work.

Source: press release

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