Advertising has become the Sean Spicer of capitalism

As the world makes a conscious shift away from spin and towards truth, Mike Edmonds argues that advertising needs to shake off its tendency towards hyperbole.

Remember Sean Spicer? He landed the job of Trump’s Press Secretary in a world turned transparent by technology and the internet.

It seemed every claim he made was soon exposed as gross exaggeration, every promise proven spurious.

But every day he got back up there behind that lectern and delivered more spin and hyperbole. He became a laughing stock. Seen as weak, ineffectual and delusional.

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