AFL’s season launch sees fans and players celebrating the winning goal after the siren

March 12, 2021 11:05

Ahead of the season launch next week, the AFL is building a sense of community around the game, highlighting footy fanatics’ love of the game.

Set to INXS’ six-time platinum track ‘Kick’ cut with classic AFL commentary, the campaign features star players and backyard legends living the dream moment of kicking the winning goal after the siren.

Seeking to showcase the diversity of footy families across the country, fan footage was gathered of Australians playing the game on backyards, local football ovals and beaches.

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Zoe Wilkinson

Zoe Wilkinson was a reporter at Mumbrella and the producer of the Mumbrellacast from March 2019 to May 2021.

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