Alyssa Healy and Ashleigh Gardner star in ad for Asics’ women’s cricket shoe
Australian five-time cricket World Cup winner Alyssa Healy, all-rounder Ashleigh Gardner, and the Australian women’s cricket team physiotherapist Kate Beerworth have starred in an ad for Asics, launching its cricket shoe designed for the female foot.
The campaign follows January’s launch of Asics’ football boots designed specifically for women, furthering the brand’s ‘Made for me’ platform, championing female athletes.
Female cricketers have historically had to resort to wearing men’s or unisex cricket spikes. The ‘350 Not Out FF’ shoe is designed for women’s feet to provide more support and reduce slippage.