Brands on notice as The Checkout returns to air following Reckitt Benckiser High Court decision
The ABC’s consumer affairs program The Checkout returns to TV screens for its fifth season tonight with presenter Julian Morrow from The Chaser saying he is hopeful the show will soon have legal action against it in every state in the country.
Speaking to Mumbrella ahead of the show’s premiere, Morrow quipped: “This is season number five so it’s a real testament to how ineffective The Checkout actually is that we keep coming back for new series.”
Despite Morrow’s levity on the show’s impact, The Checkout can claim some credit in contributing to Reckitt Benckiser being handed the biggest fine in Australian consumer law history after the High Court rejected an appeal against a $6m penalty imposed for claiming Nurofen could target specific pain areas, ending a two-year court battle.
Tax payer funded anti-corporate propaganda, but you’d expect that from the ABC.
Taxpayer funded anti-corporate propaganda? Guess you must work for Reckitt Benkeiser or else you completely fail to understand that the case against RB was a win for consumers and a total marketing fail (not to mention a sham). This isn’t politics Duncan, it’s ethics.
I’d rather someone keep these companies honest – wouldn’t you?
Especially when the taxpayer-funded High Court fines a company $6 million indirectly because of said “anti-corporate propaganda”
Great write up but you forgot to tell us what time it’s on!?
Hi Marc,
You’re right – it’s on at 9pm tonight on the ABC.
Cheers,
Miranda – Mumbrella
Taxpayer-funded, pro-consumer scrutiny. I’d hope for that from the ABC.
That’s more like it!
ABC: well done. I would like to know the win loss rate on legals before I say anymore in favour of the program. .
Necessary gap filled by the ABC which the commercial networks could not possibly duplicate without ethical questions of any such program’s impartiality, so don’t bother, and leave it to the ABC. And that’s fair enough.