Foxtel to match physical release window
Foxtel has reached agreements with a number of major international and independent distributors to launch films at the same time as DVD/Blu-ray release, on both its existing pay-per-view and the new On Demand internet TV services.
“The enhanced agreements with Hollywood studios further cement Foxtel as the number one entertainment provider in Australia as we will now have blockbuster movies available to our subscribers the same day as DVD release. We are also working towards screening the first new release 3D video-on-demand movie for FOXTEL iQ2 subscribers early in the New Year,” said executive director for product and sales Patrick Delany.
Although the initiative is not new – The Curious Case of Benjamin Button (Warner) was the first simultaneous release in 2009 – this announcement sees Foxtel competing against DVD rental and retail with a wider slate of product. Some of the first titles to be released simultaneously on DVD and pay TV include Get Him to the Greek (Universal), Inception (Warner), A Christmas Carol and The Sorcerer’s Apprentice (Disney).
