From warzone to Olympic track; UN turns spotlight on refugee athletes in global campaign

A perilous trek from a warzone to Olympic running track is the centrepiece of a global campaign to raise awareness and support of refugee Olympic and Paralympic athletes in the lead up to the Tokyo Games.

Created by London-based Don’t Panic, ‘The Journey’ tells the story a refugee who flees her bomb-ravaged home before continuing her quest to train and compete in the Olympics.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.