GWM takes creative to pitch, The Hallway thanks client for past two years

July 31, 2024 7:53

As per the company’s contractual policies, automotive brand GWM has taken its creative account to pitch, and the incumbent, The Hallway, has not retained it.

After working with the brand for two years, independent creative agency The Hallway has announced it has parted ways with the Chinese-owned manufacturer, after not retaining the account.

The agency was appointed late-2021 and was tasked with brand strategy, advertising, digital, social and CRM, following a competitive pitch process.

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Lauren McNamara

Lauren McNamara is a freelance journalist. She previously spent three years at Mumbrella, most recently as the associate editor. She left her staff role in August 2025.