Hipages gets tradies singing in first campaign from VCCP

A ‘tradie choir’ is at the forefront of a new campaign for online contractors directory Hipages, with a male-dominated group of tradespeople singing about what makes them unique.

hipages-campaign

The campaign is the first for VCCP Sydney following its win of Hipages’ creative account in July.

The ad sees a group of tradespeople collectively singing about the different solutions they can offer customers, such as plumbing, electrical issues, landscaping and tiling.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.