Nine and Seven among top Australian streaming apps as Netflix loses gas: Sensor Tower

August 2, 2022 9:03

New data from market intelligence company, Sensor Tower, has revealed how local Australian streaming services are trumping much larger, global players when it comes to both the popularity and profitability of their streaming services. This follows an increasing number of local media companies launching direct-to-consumer video services to compete against global giants such as Netflix.

Analysing data over the past 12 months showed Australian brands including Nine, ABC, Seven Network, and Stan Entertainment have dominated the top ten entertainment app publishers by downloads.

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Emma Shepherd

Emma Shepherd was the acting deputy editor at Mumbrella who has over seven years of print and digital experience in the industry and has previously worked as a reporter for media outlets Bauer Media (now Are Media), Yahoo Australia, and a content strategist and writer for various independent marketing agencies.

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