Pizza Hut gets ready for major brand revamp after appointing The Monkeys
Pizza Hut has appointed The Monkeys to handle its creative account as it prepares for a major national relaunch under new leadership.
Mumbrella understands the creative agency is the first of a number of agencies now being appointed to the Pizza Hut roster including a digital agency and consumer PR agency.
The name would seem to be stuck in the 70s, the brand would seem to be yesterday, and the whole Pizza experience seems to have diversified and settled in a dozen different gardens.
A return to eat in restaurants? I suppose if one has been moving sideways for some time, then a step back might stimulate two steps forward.