QMS CoS lead Jemma Enright on the challenges of a delayed rollout and the proposition for brands

QMS Media was first awarded the lucrative City of Sydney street furniture contract in June of 2020, but the changeover of assets from the previous provider JC Decaux is only just getting underway.

COVID has impacted several aspects of the changeover, hampering not only the arrival of new assets from overseas but also hampering Sydney’s construction industry, and QMS Media’s general manager of the project, Jemma Enright, admitted the delays have been tough.

Speaking on the Mumbrellacast this week, Enright said: “There have been a few delays, um, with COVID, but the scale of this project means that there is a lot going on, and regardless of the delays, we’re in constant contact with the market about that.