Tourism Whitsundays targets aviation with ‘bums on seats’ campaign

Zanda Wilson

November 20, 2020 10:35

Tourism Whitsundays has doubled down on its domestic tourism push, with the latest phase of its Wonders Of The Whitsundays campaign highlighting the region’s airports.

The new $600,000 campaign aims to drive ‘bums on seats’ on flights to the region, with a goal to combat the misconception from southerners that The Whitsundays is a difficult region to get to.

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Zanda Wilson

Zanda Wilson was a reporter and podcast producer at Mumbrella, specialising in radio reporting. He left Mumbrella in September 2021.

Topics

Craig Turner Karen Jacobsen Tash Wheeler The Whitsundays Tourism and Events Queensland Tourism Whitsundays Whitsunday Coast Airport Wonders Of The Whitsundays