Why I finally embraced Snapchat
In this guest post, David Ko explains why, after initially deleting youthful messaging app SnapChat, he gave it another go.
I had a Snapchat account (@Davko1) when it was first in the news, but like most people, I downloaded the app, took one look at the interface (“yuck clunky and counterintuitive!”), and deleted it immediately because I didn’t understand it.
Recently I’ve come back to Snapchat, and in spite of myself, become a devotee. It started with reading a news article about DJ Khaled, the ‘King of Snapchat’, who has accumulated more than 6 million fans within the span of five months (as of Feb 2016).
Curiosity made me download the app, reactivate my account, and after a few days I was hooked. Why I like DJ Khaled on Snapchat is for another post, but the words ‘motivational’ and ‘authentic’ come to mind.
I absolutely agree! I was actually trying to explain to someone yesterday why Snapchat exists and why I use it. I totally agree with “Snapchat has given me a reason to be silly. For that I am grateful.”
You can see how many followers your friends have, you just hold down their name and it brings up their profile. 🙂
Funnily enough I have moved from Sydney to London to work as an intermediary. Snapchat is probably the most talked about platform, and my clients who are embracing it is part of their offering have found themselves sitting in front of the biggest brands in Europe. 2017 will be Australia’s turn!