Office jerks: why culture can be more rewarding than a higher pay-cheque

When looking to new career opportunities some marketers and creatives head for the highest pay-cheque, but Michael Willcocks reckons resetting your sights on cultural fit rather than immediate pay-offs will keep you happier for longer.

Time and time again I see young hopefuls emerge from university looking for an agency job, and they’re so desperate to get their initial paycheque that they dive at the first offer of employment.

They are promised quick ascension and pay rises, and usually that is enough to lure them in. But these hopefuls never seem to ask the most important question: Will I fit in? What is the culture like?michael willcocks - creative partners communications

The questions they ask in an interview may be heavily influenced by their education career advisor or by what they have read from a ‘professional’ online, but most up-and-comers don’t seriously consider the culture question when looking for jobs early in their career. This is a mistake.

The foundation of a career is built by the agency you first work for. Culture should be one of the most important factors, whether you’re a newcomer or a weathered veteran.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.