News

Naked’s Dominic McCarthy joins The Leading Edge

McCarthy

McCarthy

Naked Communications has lost another senior staff member with Dominic McCarthy, director of insights moving to The Leading Edge as qualitative strategy director, Mumbrella can reveal.

McCarthy’s departure from the Enero-owned creative agency comes less than two weeks after the agency’s co-founder Jon Wilkins announced his resignation and after co-founder Adam Ferrier resigned in September.

For The Leading Edge, also owned by Enero, McCarthy is the first hire since Nigel Marsh joined chairman earlier this month.

Marsh said: “Dominic has all of the qualities we are looking for in a Leading Edger. He’s superb at his craft but combines that specific expertise with a broader skill set, and personality, that enables him to take insights through to strategy.

“Our modest ambition is to make The leading Edge the best workplace on earth and to do that we need to attract people who share that vision. It’s great to welcome Dom to the team.”

ADVERTISEMENT

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.