Poster for Teenage Mutant Ninja Turtles September 11 film opening shows heroes plunging from New York skyscraper

A newly released poster for Paramount Pictures’ Australian release of Teenage Mutant Ninja Turtles on September 11 features an image of the heroes plummeting down the side of a New York skyscraper.

ninja turtles september 11

The tweet from Paramount

The poster, which was launched on Paramount Australia’s Twitter and Facebook pages this evening has drawn immediate criticism on social media for its similarity to images from the Twin Towers attack in New York of September 11 2001.

On both social media websites the poster for the film – set in New York – was uploaded with the comment: “Check out the official poster for #TMNT in cinemas September 11!” The poster also appears to show the top of the tower exploding.

Online commenters immediately questioned the image, and whether the film distributor had considered the context. Some of the social media comments included:

65421 It appears Paramount Pictures Australia has opted for a different poster to the one being used in the US where the movie has a release date of August 8.


US Teenage Mutant Ninja Turtles poster

At the time of posting, the images remained on Paramount’s social media profiles and the company had not responded publicly. Comment is being sought by Mumbrella from Paramount Pictures in Australia and the US.

Nic Christensen  


  1. Benross
    29 Jul 14
    9:43 pm

  2. Yes but it was painted by Rolf Harris so that’s ok

  3. Cameron
    30 Jul 14
    12:23 pm

  4. It’s not uncommon for there to be multiple versions of a poster used, even within the one market, so let’s not draw too much from them using a different one to the US, as if it was deliberate, or something. That said, someone’s been clearly asleep at the wheel — the graphic designer who added the Aussie date to the generic poster; the social media person who was putting it up; and anyone else involved in the approval process along the way. None of them could put 2+2 together? Wow. Just wow.

  5. Marie
    30 Jul 14
    2:48 pm

  6. On the other hand: It is nothing like the twin towers. Neither Michelangelo, Rafael nor Donatello actually look like they’re plummeting – they look in control. That’s an emotional word used in this context.

  7. KC
    31 Jul 14
    1:21 am

  8. What’s wrong with the world, everyone got so serious and bitter… and needless to say stupid.